In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In the meantime, here are some B2B Reads that we love:
You need both inbound and outbound marketing tactics to grow a business successfully. Great insight, Linda West.
6 Ways You Can Repurpose Case Studies To Generate More Leads
You should be getting more out of your case studies. Thanks for the great tips, Keith Smiley.
This word alone captures the essence of today’s leadership challenges. Great ideas, Eric McNulty.
Start by bridging the gap between Sales and Marketing. Thanks for the article, Rachel Davidson.
How your company can work more proactively and intelligently. Love this, Tiffani Bova
Our technological shift is being driven by data, not software. Thanks for the ideas, Dries Buytaert.
Marketers get creative with the data they get from Twitter. Great article, Jingcong Zhao.
What works and what doesn’t in persuading your customers? Thanks for the article, Laurynas Skupas.
Sales is a changed game since the 1980s. Thank you for the ideas, Anthony Iannarino.