In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In the meantime, here’s some of what we’re reading:
How to get great customer reviews & testimonials online
We all want more of them, but I bet you’re not doing most of these tactical ideas from Maureen McCabe.
The future of content marketing: 50 experts share their predictions for 2014
Who knows how much of this will actually come to fruition, but you’ll still likely get some ideas for your own content strategy & execution in this list.
16 habits that are killing your productivity (and how to fix them)
What better time than early January to help make yourself more efficient? Great advice as always from Dumb Little Man (this time from Wade Foster).
Three tips for a first-time sales manager
I bet you know a few veteran sales leaders who could stand to read this too.
5 things Dale Carnegie can teach you about social selling
When Koka talks, people listen. Plus, it’s amazing how relevant Dale Carnegie’s decades-old ideas about relationships still are today.
What drives more B2B conversions: Curated or created content?
Great question, and good data & analysis here from Rachel Foster at Content Marketing Institute.
14 reasons every professional should have a Twitter account
If you’re skeptical, you were probably wary of email years ago as well. And LinkedIn. But look at you now? Worth the read by Aseem @ Socedo.
B2B lead generation: What top performers do differently
Some great data and insights here from MarketingProfs exploring the intersection between tool/platform usage and channel success, among other things.
What you can learn from the girl that sold a brownie for $20 bucks
Are you this smart? And bold? Good lesson from Dan Waldschmidt.