In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In the meantime, here’s some of what we’re reading:
5 New Year’s resolutions for marketers
Now that it’s a new year, what goals are you setting for yourself? Most people set personal goals, but don’t forget about those that translate into the work place! Great reminder, Lisa Cannon.
7 ways to get non-marketing employees to blog
Not everyone considers themselves great writers so getting everyone to blog can be very challenging. These 7 tips are helpful ways to get your employees started. Great stuff, Alex Embling!
The 9 essential elements of any content marketing strategy
A lot of B2B companies say their content marketing strategy isn’t as effective as they would like it to be. What does “effective” really mean though? Great insight, Susanna Gebauer.
The 4 most important pages on your website (& how to optimize them)
Some of the pages on your website are more important than others. Which pages do you put the most focus and effort on? Great stuff, Neil Patel.
Brent Frei of Smartsheet.com: A good excuse doesn’t fix a problem
Great advice from an entrepreneur! Understanding the differences in leadership and management is a key to success. Great interview, Adam Bryant.
10 most common SEO pitfalls
Internet marketing is used widely for just about all businesses these days. With these competitive markets, companies rely on providing the best online experience for their audience. Great website advice, Arnie Kuenn.
The 4 killer marketing mistakes your SaaS business is making
Once your SaaS business is established, you have to keep growing so it doesn’t stall out! What strategies are you using to keep your company flourishing? Good stuff, Michelle Nickolaisen.
10 quotes from entrepreneurial icons that will inspire you to crush 2015
No successful entrepreneur starts something thinking they will only be mediocre. I hope these 10 quotes inspire you like they inspire me. Great article, Jonathan Long.