In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In the meantime, here’s some of what we’re reading:
4 promotion strategies used by the best business bloggers
Not only does drafting your blog posts take a lot of time and effort, but the distribution can be timely as well. Great tips for blog promotion from Michael Gerard.
3 Google Analytics reports to help you find blog post ideas your readers will love
Finding the topic can be the hardest part to writing blogs. Using Google Analytics to see what your prospects and customers are talking about is the perfect solution. Good stuff, Andy Crestodina.
How high-performing sales organizations differ from others
How do you think they differ? A study was conducted to see where the line separates these two categories. Interesting highlights. Thanks for sharing, Nancy Nardin.
That didn’t need to take an hour
Scheduling things for an hour ends up wasting more time and doing more harm than good. If you had scheduled it for less time and completed it sooner, then you’d have time to actually get up and away from your desk for 10 minutes. Great reminder, Brad Feld!
Are you still using BANT to determine your SQLs? Determining qualified leads are important in your marketing and sales process. Make sure you’re using a process that works for you and shows results. Good stuff, Craig Rosenberg.
The dawn of marketing’s new golden age
Data and online technology are constantly at the forefront of all current marketing and sales opportunities. What will pave the way for the next golden age of marketing? Great read, Jonathan Gordon.
How does content marketing actually get you more sales?
Many people say that content marketing doesn’t actually drive sales. However, according to Neil Patel, it is a HUGE driver of sales. Good stuff!
A bad buying process beats a good salesperson
Once you go down the path of a bad buying process, you might be lost no matter what. Getting your prospect back into the discovery is hard for even the best salespeople. Good article, Anthony Iannarino.