In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In the meantime, here are some B2B Reads that we love:
What Baseball and Customer Marketing Programs Have in Common
Marketing strategy and preparation applied to the New York Mets & their winning season. Love this comparison, Howie Konopko
5 Ways to Avoid End of Year Lead Panic
Know the status of your funnel and how to take advantage of it when you’re in a crunch. Thanks, Sweta Patel
Why I Hate Asking For Referrals (And What I Do Instead)
Asking for and giving referrals throws the economics of sales off balance. Laura Posey explains why.
9 Proven Ways to Increase Webinar Response
Webinars are a great marketing tool, but are you getting as much out of them as you’d like? Great tips, Howard Sewell.
12 Bad Habits That Are Making You Less Productive
There are bad habits that are bad for your personal life and then there are ones that affect your work life. Avoid these, Lindsay Kolovich explains how.
5 Insanely Simple Productivity Strategies for Sales Executives
Everyone wants more hours in the day and though you can’t do that Jill Konrath and Trish Bertuzzi have some tips on how to use your time more effectively.
A Take on 3 Confusing Terms: Content Marketing, Content Strategy, Content Marketing Strategy
An especially helpful read if you’re looking to hire or find a job with one of these titles. Good article, Melanie Seibert
The Areas of Marketing Most Impacted by Technology Solutions and Marketing Platforms
Technology is huge in all industries and all of marketing but some are impacted in different ways and at different levels. Thanks, Steve Olenski
It’s not always about rushing a potential customer through the sales pipeline. Sometimes you have to let them go at their own paste. So true, Anthony Iannarino
5 Elements for Crafting a Compelling Story Your Audience Will Love
Creating good content is all about writing a good story and making it stand out. Awesome read, Will Blunt
Why “Social Selling” Doesn’t Work
Social selling is a lot more than what meets the eye. What people think of when they think social selling is what doesn’t work. Love this, Phill Keene
