By Matt Heinz, President of Heinz Marketing
“How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series, and recently several sales experts (including Anthony Iannarino, Dave Brock and Trish Bertuzzi) participated as well.
Periodically moving forward, we will feature a new B2B sales, marketing or business leader here answering what have become the standard “How I Work” questions. You can catch up on everyone we’ve featured thus far in the “How I Work” series here.
This week I’m excited to feature David Reimherr, founder of Magnificent Marketing LLC and by far the biggest Texas Longhorn fan I’ve ever met. David is a fixture on the B2B event circuit, runs a popular multi-media content empire through his consulting businesses, and has been actively involved in Big Brother Big Sister programs in the past.
Suffice it to say, David gets stuff done. Here in his own words is how he does it.
Location: Austin, TX
Current computers: MS Surface, 3 iMacs, 2 Laptops
Current mobile devices: Iphones (5 of them)
What apps/software/tools can’t you live without?
- Professional: Moz, Ahrefs, Trello, Buzz Stream, LinkedIn, Google Analytics, Act-On, Salesforce
- Personal: Facebook, Gmail, Salesforce, Pandora, Spotify
What’s your workspace like? We are in the middle of a remodel so will just talk about what it’s going to be like. We have a funky and cool historical building we work out of that has a bit of an odd layout with a couple of smaller rooms and one bigger open spaced area. One of the smaller rooms has been turned into our photo & video room where we film everything and take product shots. We will also have all the walls painted from the colors of our Magnificent logo. The majority of our team works in the open space which has been great with communication and morale. Oh, lots and lots of dog pictures everywhere in addition to our huge gratitude board.
What’s your best time-saving shortcut or lifehack? By far my biggest time-saving shortcut is to knock out email in batches. Highly suggest to only check and return emails in the morning and at the end of the day. If you are in sales, you might adjust this to morning, lunch and evening but the biggest point here is to batch these vs constantly checking email all day. It truly has been a life saver and even had a team member that I had been pushing for months literally in tears of happiness at how much this improved her work life experience (and sales)! I also create time to knock out creative or higher level thinking initiatives vs. trying to accomplish these items randomly within a work day.
What everyday thing are you better at than anybody else? I wouldn’t say that I am better at anything than everybody, but I do feel I excel at strategy, sales and management. If I had to pick one, it would be management as I think I have fairly high emotional intelligence that allows me to feel what’s going on around me. I make it a priority to try to immediately address anything before it becomes a problem because the happiness of your team is everything when running a successful business.
What’s your favorite to-do list manager? Salesforce. If this was ever taken away from me I think I’ll just move to a remote beach and forget trying to remember anything ever again.
What do you listen to while at work? From the morning until about 4 or 5 pm, I listen to mediation music (positive energy, attraction, anti-stress and here is one I listen to over and over > https://www.youtube.com/watch?v=UkM-FjfN6Mc). I have not always been a hippy and actually grew up in a very conservative family (12 years of Catholic School) but have now become a bit of an enigma in that I am a born and raised Texan, passionately follow college football, I look like a frat guy, have 7 dogs, huge supporter of equality and am into spirituality from the Universal sense. Who knew?
But to finish the actual question, at around 4 or 5 pm when I sit down to return the plethora of emails that came in during the day, I turn on my Pandora and treat myself to some music (my Lyle Lovett, Willy Nelson, Robert Earl Keen etc… station) while I knock everything out.
What are you currently reading? Just finished reading Destiny of Souls and The Motivation Manifesto. Currently about to finish Pitch Anything and then will start to crack open “The Content Code” by Mark Schaefer.
What’s your sleep routine like? This has been an area that I severely needed to correct. I was doing so many healthy things but then ruining everything by getting a lack of sleep which led to stress. So over the last year or so, I have been trying to make sure I get 7 hours a night with 6 being the minimum. Normally try to get in bed by 10:30 or 11 pm so I can be up by 6 or 6:30 and be at work by 7:30 or 8.
What’s the best advice you’ve ever received?To always be learning and getting better. I truly believe that is why we are here on earth, to improve ourselves and reach our potential, what-ever that might be while helping others along the way. So I just try to judge myself by my younger self and try to be better than that guy. My dad instilled this in me, to just be the best version of myself that I can be. I really believe these are words we should all live by and forget about comparing yourself to anyone else because again, the goal and purpose of our existence here is not to be the best, it’s to be the best you.
Anything else you want to add?Thanks so much for including me. This was fun to talk out!
Fill in the Blank: I’d love to see BLANK answer these questions. I’d love to see Gini Dietrich answer these questions. I am sure we would all learn something and have a good time hearing and seeing what her day is like. And if you can, make sure you tell her that I am the one that gave her a homework assignment!