By Lauren Dichter, Marketing Coordinator for Heinz Marketing

If you know me, you know I love food (probably a little too much). But it’s because new flavors, atmospheres, and sometimes even cultural experiences are so easy to find in a simple dinner outing. I truly believe variety is the spice of life, which is a mantra I also apply to restaurants. Of course I have my favorites, but I’m always motivated to add more spots to that category, wherever I may be in the world.

I recently came across an impressive app called The Infatuation… and I completely understand why they named it so. It’s quite likely that after the first time you use this app, you’ll never stop. Here’s some snippets of info to paint a picture of this taste bud-tingling app:

Seller: EATS Athletic Club, LLC (Same developer as Zagat app!)

App Category: Restaurant Reviews & Guides

App Store Rating: 4.9

Tagline: “Your Restaurant Decider”

Goal: “Our mission is very simple: to bring you the most honest and trustworthy opinions on where to eat around the world.”

Who We Are: “Our restaurant reviews and guides are all written by a small group of highly trained, highly opinionated writers and editors. They eat out a lot. More than they probably should.”

How It Works:

  1. “Show Up Unannounced: Our team always dines anonymously under excellent aliases, like Angus Rymer or Christabel Champagne. Well, we clearly can’t use those names anymore, but you get the point.
  2. Pay for everything: We never accept free meals, reservations, compensation, or special treatment of any kind from any restaurants. Everything is paid for via our very own pockets.
  3. Call it like we see it: After a few visits, we’ll write up our thoughts in the form of a review, guide, or listing. Our goal is always to be honest at all costs, and to help you make good decisions about where to spend your money.”

Features:

  • Supports family sharing (up to 6 family members can use the app together from various devices).
  • Free additional texting service called ‘Text Rex’, which allows you to text a real Infatuation employee to get a real-time restaurant recommendation. No robots allowed!
  • Provides 2 separate restaurant/travel services—Restaurant Recommendations cities where the app is active, plus “Where to Eat & Drink” Guides for a host of other cities.

Location: Globally hyperlocal in the following cities, with plans to expand:

  • USA
    • Atlanta, GA
    • Austin, TX
    • Boston, MA
    • Chicago, IL
    • Denver, CO
    • Los Angeles, CA
    • New York, NY
    • Philadelphia, PA
    • San Francisco, CA
    • Seattle, WA
    • Washington D.C.
  • The UK
    • London, England

“Where to Eat & Drink” Guide Locations, with plans to expand:

  • Barcelona, Spain
  • Cape Town, South Africa
  • Charleston, SC
  • Dallas, TX
  • Detroit, MI
  • Hong Kong, China
  • Houston, TX
  • Melbourne, Australia
  • Mexico City, Mexico
  • Miami, FL
  • Minneapolis, MN
  • Nashville, TN
  • New Orleans, LA
  • Orlando, FL
  • Paris, France
  • Portland, ME
  • Portland, OR
  • Rome, Italy
  • San Diego, CA
  • Louis, MO
  • Sydney, Australia
  • Tokyo, Japan

Fun Facts:

  • It’s free!
  • They also have an Instagram account for every city they operate in… if you’re ever in the area, give the Seattle page a follow!
  • Famous Hashtag: #EEEEEATS

This app is like outsourcing the hard (in this case, probably fun) work to someone else and enjoying all the benefits. As Donna commands, “Treat yo’self.”