In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
Should the News Disrupt Your Content Calendar? Here’s How to Decide
unexpected news might not directly affect your brand, but that doesn’t mean it’s not affecting your audience. Great article, Ann Gynn.
Pragmatic Positivity: Leading a Marketing Team During Uncertain Times
Some great perspective on the current situation and how it’s affecting marketing teams. Thanks, Latane Conant.
How the Coronavirus Is Already Rewriting the Future of Business
A look at how some experts are predicting the COVID-19 pandemic will change business. Interesting read, Dina Gerdeman.
Innovation in an Age of Uncertainty
A great look at how uncertainty has lead to finding new innovative ways of doing things when it comes to cancelled events at least. Thanks for your insight, Nani Shaffer.
4 Keys to Keeping Your (Remote) Sales Team Productive
It’s important to keep your now remote sales teams productive. But how? Thanks for the tips, David Kreiger.
Are Candor, Humility, and Trust Making a Comeback?
Great read on how humility and transparency may be making a comeback, via Harvard Business Review.