In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
5 Things to Cover In Your Weekly One-On-One Meetings with Salespeople
Every one-on-one meeting will be unique, but there are a few critical topic points that you’ll definitely want to cover. Thanks for your insight, Dave Mattson.
Survey of Enterprise CMOs: COVID-19’s Impact on Budgets and Tactics
Most CMOs are expecting the economic climate to return to business as usual within the next 18-24 months. Interesting read, Ayaz Nanji.
Trends From “State of Marketing” that Every B2B Marketer Should Know
A look at some of the key findings from the sixth edition of the State of Marketing report. Thanks, Crystal Garrett.
‘A Different Language’: Why Venturing Into Meme-based Marketing Can Be Risky For Brands
A fun look at meme-based marketing and some of the risks and benefits it can entail. Great read, Kristina Monllos.
6 Things You Should Stop Doing to Your B2B Content
Even with a great content marketing team and strategy, there can be some mistakes you might be overlooking. Thanks for your thoughts, Syed Balkhi.
How To Run An Effective Virtual Meeting: Stop Blaming Zoom!
Some helpful tips for running an effective virtual meeting. You can’t blame zoom for everything. Thanks, Julie Winkle Giulioni.
How Much Will Remote Work Continue After the Pandemic?
New research shows that at least 16% of workers will make at-home work more permanent. Great article, Kristen Senz.