Fuzzy, buzzworthy Beetle

You’ve got to check this out. I’m sure it wasn’t easy (and probably not cheap) to trick the Beetle out this way, but it sure does get a lot of attention. I sat at an intersection with it a few days ago, and the attention it drew was incredible. Even better, the driver (also the company founder) smiled the entire time – waving at kids, clearly getting a kick out of the attention (for himself, the car and the URL plastered around it).

Not the most targeted marketing in the world, but incredibly noteworthy.