MoM Links for April 12, 2007

Give your customers sprinkles: Same message, different author. Delight your customers. Small, inexpensive things can make an enormous difference.

The TV is dead. Long live the TV: Compelling story in Wired proving that television is as powerful as ever.

10 Ways to Make Your Words Captivate: Great advice from Michael Stelzner.

20 Ways to Make Your Blog Work: Works for Web sites, podcasts and all other kinds of content too.

Credibility via your employees: Outstanding post by Jennifer McLean on why your employees offer the fastest, straightest line towards establishing greater credibility for your business and brands.

Create your own referral sales force: John Jantsch shows you how.