MoM Links for September 1, 2007


Innovation Comes From Within: Check out what this United Airlines pilot does for each of his flights to make his company (or at least his flights) truly buzzworthy.

Cycle of a Fan: Yep

Does Your Brand have a Landmark?: What do customers see that immediately reminds them of you? If you don’t have one, can you create one?

FriendRaising: Kudos to Ben for getting to the root of successful fundraising. Everything starts with relationships.

15 Ways to Make An Impression: They’re all very quick, but they work.

Tell Me, Show Me, Involve Me: Don’t just market to your customers and prospects. Get them involved, and get them more engaged!

Learn from Their Mistakes: If you practice any kind of media relations, study these bad pitches and do not repeat them.