B2B Buyer Data: Marketing Tech During (and After) a Pandemic

Coronavirus is affecting daily life for all of us. As a B2B tech marketer, you want to know how your industry will fare. Are buyers still buying? TrustRadius is a trusted B2B tech review site, and we’ve asked our community how they are buying technology for their businesses now and in the future. We are also analyzing search traffic to categories that are surging — and falling. Matt Heinz, President of Heinz Marketing, and Vinay Bhagat, CEO of TrustRadius, will share data, insights, and advice in this webinar. Learn and ask questions of a top marketer during these unprecedented times. In this session you’ll get access to: – How tech buyers are increasing or reducing their budgets – Which product categories are getting the most — and least — traction right now – What to do as a marketer, whatever your situation