…blog post, we’ll look in-depth at what Clay offers, its standout features, and how it can elevate your marketing and sales strategies. What is Clay? At its core, Clay is…

…for buyer attention intensifies, SDRs are under pressure to work smarter – not harder; this is where AI-powered tools come into play. From automating prospecting to streamlining email outreach and…

…proper measurement, it’s impossible to know what’s working and where to invest. This can lead to wasted budgets on ineffective strategies. In-House Resolution Strategies: Invest in Analytics Tools: Purchase software…

…“…the single greatest advantage in the modern economy is a happy and engaged workforce.” In the end, much—if not all—of a business’s success is due to the employees. If they’re…

…is important. Stagger launches: While batching is great for the strategic tasks, it can hinder the execution ones. I like to roll these campaigns out in waves. This also gives…

…In this article, we’ll explore how Heinz Marketing’s core values guide our AI strategies, offering insights into how AI can be leveraged for meaningful impact. And yes, AI was used…

…experiences, engage in some collective problem solving. Iterate, don’t reboot With AI changing as much as it is, leaders tend to want to reboot efforts. This is a bad idea….

…should actively participate in cross-departmental meetings and customer interviews to lead by example. How to Tell if it is Working If you are in marketing, chances are you are comfortable…