Recent Posts

By Matt Heinz, President of Heinz Marketing Late in 2015 we started producing a weekly radio program called Sales Pipeline Radio, which is live every Thursday at 11:30 a.m. Pacific. It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We’ve featured an impressive … Continued

We try to make gratitude a habit, including recognizing and acknowledging the little things people do. Often it takes no more than a simple, verbal “thank you” or a quick email or text to make an impact. But sometimes you want to do more. What if you could send a latte to someone with a … Continued

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. Money Doesn’t Solve Problems. People Solve Problems.Most companies have experienced … Continued

By Lisa Heay,  Marketing Planning Manager at Heinz Marketing When you’re in a marketing operations position and busy managing day-to-day requests and projects, you may not be actively planning for the day when you move on and someone else needs to take over.  You have better things to do.    But the day will come when you need to pass the … Continued

By Matt Heinz, President of Heinz Marketing “How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series. Every week (on Thursday) we feature a B2B sales, marketing or business leader here answering what have become the standard “How I Work” questions.  You can catch up on everyone we’ve … Continued

That would be too easy, wouldn’t it? Whatever you’re trying to figure out, someone else has tried the exact same thing and can give you the precise blueprint to succeed. Pipe dream, my friend. Late last year I started sharing some of my “ten lessons from ten years in business” here on the blog the … Continued

Reporting gives B2B marketers headaches and heartburn more than almost any other task. Honestly, it’s frequently frustrating for non-marketing execs like CEOs, CFOs, Sales VP’s, board members, and investors because the marketing data just doesn’t mean anything.  But if B2B marketers provide high-value reporting and analytics, it’s a great way to become a leading star … Continued

By Matt Heinz, President of Heinz Marketing Thank you to all our many followers of Sales Pipeline Radio. Whether you join us live every Thursday at 11:30 a.m. Pacific or listen later.  We’re glad you’re joining us!  The 30 minutes goes quickly as it is fast-paced and full of actionable advice, best practices and more for B2B sales … Continued