Matt’s App of the Week: Ebsta

This is the latest in a series of weekend posts highlighting a wide variety of applications we think are pretty cool. Most have to do with sales, marketing and productivity. Check out past featured apps here. I have to give credit … Continued

B2B Reads: edgy, don’t know when to quit & killer sales

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add … Continued

Video: Taking Content Marketing by Storm

By Brian Degenstein, marketing consultant and video buff for Heinz Marketing. A guide to creating ridiculously good video content People love watching videos. They’re eye-catching, naturally engaging and, in an age of information overload, they can make content easy to digest. … Continued

Matt’s App of the Week: Vsnap

This is the latest in a series of weekend posts highlighting a wide variety of applications we think are pretty cool. Most have to do with sales, marketing and productivity. Check out past featured apps here. Video in email isn’t anything … Continued

Six rules for more effective sales lead follow-up

Earlier this week I highlighted some good & bad lead follow-up experiences I had first-hand last week. I listed a couple implications, but wanted to go deeper and get more specific on a few rules I believe constitute best practices … Continued

Four lies (and four truths) about social selling

I’m thrilled to be joining Mike Weinberg and Tibor Shanto this Thursday for a webinar hosted by Kitedesk, featuring eight specific sales strategies to finish 2014 strong. You can register for the event here. As we prepared our content for … Continued