[On-Demand Webinar] Inside the 2026 GTM Benchmark Report: New Data on the Proof-to-Performance Gap
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What if your biggest GTM gap isn’t pipeline — it’s proof?
We surveyed 450 GTM leaders to understand how revenue teams are performing in today’s market and what’s really holding them back. The results reveal a widening gap between what teams say drives performance and what actually does. Quotas are slipping, win rates are stagnating, and buyers are making decisions long before vendors enter the room.
But high performers are rewriting the playbook. They’re closing the Proof-to-Performance Gap by operationalizing trust, accelerating proof, and rethinking how GTM motions are orchestrated.
Now available for on-demand viewing, tune in as Heinz Marketing President Matt Heinz and SlashExperts Co-Founder and CEO Braydan Young have a data-driven discussion on what separates today’s GTM leaders from the rest.
In this first-look at the new report, “The Proof-to-Performance Gap: Why Legacy GTM Models No Longer Work”, they explore:
- The 2026 performance benchmarks that matter most — from quota coverage and cycle time to proof SLAs
- Why proof delivered within 48 hours can lift win rates by 60%
- How back-channel peer validation now defines outcomes (and how to operationalize it)
- The new GTM plays driving next-year growth
This open, data-backed conversation is built for CROs, CMOs, and GTM leaders who want to shorten cycles, build buyer confidence faster, and turn proof into predictable performance.
Please reach out to us at acceleration@heinzmarketing.com to read the full report! Watch the on-demand recording today!