[On-Demand Webinar] Scaling Smarter in 2026: Fireside Insights for GTM Leaders

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You’ve got your 2026 planning doc open. But how do you ensure it successfully drives revenue growth — not just more activity? 

Now available to watch on-demand, Heinz Marketing’s President Matt Heinz is joined by Numentum CEO and founder Dan Swift, and Lytho Chief Strategy and Market Officer Helen Baptist for a candid, unscripted fireside conversation on 2026 planning. Each brings a unique lens across marketing strategy, sales adoption, and executive alignment, and all three share lessons they wish they’d known earlier.

 

Watch “Scaling Smarter in 2026” on-demand on YouTube

In the webinar, they explored: 

  • Where growing mid-market teams often under-plan vs. over-execute and how to fix it 
  • Practical ways to bridge strategy and execution across marketing, sales, and leadership 
  • Why buyer engagement strategies need to shift in 2026 and what that means for your go-to-market approach and revenue teams. 
  • What they’d tell their younger selves about sales and marketing planning that actually works. 

Watch the on-demand webinar!