[On-Demand Webinar] Scaling Smarter in 2026: Fireside Insights for GTM Leaders
![[On-Demand Webinar] Scaling Smarter in 2026: Fireside Insights for GTM Leaders](https://www.heinzmarketing.com/wp-content/uploads/2025/10/Num-Lytho-Social-Banner-On-Dem-e1762812151186.png)
You’ve got your 2026 planning doc open. But how do you ensure it successfully drives revenue growth — not just more activity?
Now available to watch on-demand, Heinz Marketing’s President Matt Heinz is joined by Numentum CEO and founder Dan Swift, and Lytho Chief Strategy and Market Officer Helen Baptist for a candid, unscripted fireside conversation on 2026 planning. Each brings a unique lens across marketing strategy, sales adoption, and executive alignment, and all three share lessons they wish they’d known earlier.
Watch “Scaling Smarter in 2026” on-demand on YouTube
In the webinar, they explored:
- Where growing mid-market teams often under-plan vs. over-execute and how to fix it
- Practical ways to bridge strategy and execution across marketing, sales, and leadership
- Why buyer engagement strategies need to shift in 2026 and what that means for your go-to-market approach and revenue teams.
- What they’d tell their younger selves about sales and marketing planning that actually works.