Matt Heinz, President Matt Heinz brings more than 15 years of marketing, business development and sales experience from a variety of organizations, vertical industries and company sizes. His career has focused on delivering measurable results for his employers and clients in the way of greater sales, revenue growth, product success and customer loyalty. Matt has held various positions at companies such as Microsoft, Weber Shandwick, Boeing, The Seattle Mariners, Market Leader and Verdiem. In 2007, Matt began Heinz Marketing to help clients focus their business on market and customer opportunities, then execute a plan to scale revenue and customer growth. Matt lives in Kirkland, Washington with his wife, Beth, two children and a menagerie of animals (a dog, cat, and six chickens). You can read more from Matt on his blog, Matt on Marketing, follow him on Twitter, or check out his books (listed below) on Amazon.com.
Erin Alvarez, Administrative Assistant Erin comes to Heinz Marketing with over 10 years of administrative and marketing coordination experience. She discovered her niche in event coordination and execution having spent years in trade show management. Erin also has expertise in web site administration and newsletter writing, creation and management. A “Jill of all Trades,” Erin enjoys working on a variety of projects and being part of the creative process. Erin was born and raised in Orange County, California and has lived on the Eastside for many years but still considers herself a “California Girl”. She volunteers for PCC Cooks classes as a chef assistant, Kirkland Arts Center, and formerly taught yoga for EDVP programs.
Maria Geokezas, Account Director Maria Geokezas specializes in developing and executing customer acquisition, retention and loyalty initiatives. With over 15 years of experience, she has overseen every step of the customer life cycle and managed multi-level and multi-channel marketing campaigns. Her integrative approach and collaborative style delivers quantifiable results in cost per acquisition, customer lifetime value and marketing ROI. Maria has helped Harley-Davidson launch their popular co-branded rewards card, oversaw the REI membership program, and expanded the customer base of local companies like HomeStreet Bank and Washington Mutual. She currently sits on the board of the Millionair Club Charity and is a former Vice President of Programming for the local chapter of the American Marketing Association. Maria lives in Kirkland with her husband and no pets. In her spare time she enjoys traveling, skiing, wine tasting and yoga.
Brian Hansford, Account Director Brian Hansford specializes is developing demand generation and marketing automation strategies for organizations who want predictable growth in their revenue streams. Brian is a 20 year veteran of the technology industry working for organizations such at Open Text, Citrix, Attachmate and Cambridge Technology Partners. Prior to joining Heinz, Brian was the CMO at Zephyr 47, an agency that specialized in providing marketing automation and content development services where he helped one of his clients win an 2011 Eloqua Markie award. Brian frequently speaks on and publishes original content on B2B marketing, content marketing and marketing automation. Brian lives in Redmond, WA with his family and enjoys supporting local Boy Scout troops and he is considered one of the most popular home plate umpires for local chapters of Little League. You can follow Brian on Twitter @RemarkMarketing and view his background on LinkedIn.
Bailie Losleben, Marketing Coordinator Bailie has been working in Marketing and Sales for six years and has experience in a wide variety of disciplines including: online advertising, website optimization, nurture marketing and search engine optimization. She enjoys campaign optimization and analyzing the data that comes with it. Bailie lives in Issaquah and in her free time she loves hiking, baking and spending quality time at the gym.
Meghan Bardwell, Marketing Coordinator Meghan has been working in marketing for over two years, building a wide range of skills in non-profit communications and customer retention strategies. Her focus has been on direct response mail and email communications, as well as website content creation and development strategy. She also has experience with planning and executing mobile and social media campaigns. Meghan lives in Seattle, and enjoys swing dancing, cooking, and hiking in her spare time.
Nichole McIntyre, Marketing Coordinator Nichole has been working in marketing for two years. She brings with her experience in creating online presence and integration of social media with traditional media, brand development and redevelopment, as well as brand awareness. Her main area of focus has been in successfully integrating social media with all other marketing efforts, analyzing metrics, creating strategies, and developing market campaigns. Her experience with startups and young companies rebranding has allowed her to see how all aspects of marketing campaigns. Nichole lives in Kirkland with her quirky black cat, Jasper. When Nichole is not working she enjoys spend her free time outside running, playing soccer, hiking and boating in the San Juan Islands.
Jackie Jordahl, Marketing Coordinator With a background in marketing, public relations and communications from the University of Idaho, Jackie’s professional experience extends from event marketing and nurture marketing programs to public relations campaigns and communication development. She has been involved in marketing various events for both non-profit and commercial organizations. With each event, Jackie’s main area of focus has been developing and implementing a successful communication campaign. Her experience with in-house marketing has outfitted her with the skills needed to understand and convey a specific organizations voice. Jackie recently moved to Seattle from beautiful North Idaho. In her free time she enjoys skiing, playing tennis, traveling, hiking and exploring The Emerald City with her dog, Hudson.