B2B Reads: 2024 Trends, Killer Strategies, Tools, Fundamental Changes and More!



Some of our favorite B2B sales and marketing posts from around the web this week.

Every Saturday morning we share some of our favorite B2B sales & marketing posts from around the web from the last week (so it’s fresh!). We’ll miss a ton of great stuff, so if you found something you think is worth sharing please let us know.

5 Marketing Trends to Know for 2024 By Jordan Buning
Follow these marketing trends to grow your business. Five of the top marketing trends for 2024 that emphasize agility and aggressiveness in its many forms.

12 Killer B2B Marketing Strategies To Try In 2024 By Rebekah Carter
Chosen based specifically on the buying preferences and trends in the current marketplace, here are 12 top strategies for 2024.

Top 44 B2B Marketing Software Tools To Use in 2024 By Romana Hoekstra
Instead of listing a few one-size-fits-all marketing tools, Romana is breaking it down and sharing the best high-qualityB2B marketing software for eight common use cases.

How to Build a Customer-Centric B2B Social Media Strategy By Kiran Shahid
explore this step-by-step guide on how to develop a social media marketing strategy that aligns with your key business goals with a customer-centric approach.

Fundamental Change Is Coming to B2B Marketing in 2024  By Karl Van Buren
The next few years could bring fundamental shifts to the industry. Learn how to approach them one at a time and prepare for what’s to come in 2024 and be aware of three predictions and where 2024’s most successful marketers and media agencies will direct their focus.

B2B Lead Generation Strategies For Sales Teams In 2024 By Subha Bhattacharya
In this article, discover the best-performing B2B lead-generation strategies from an outbound (sales development) perspective to help your sales team reach the next level in the sales game.