B2B Reads: Why the Sales Funnel is Dead, Trends for and Top 5 Strategies for 2025, and More!

Summary

Some of our favorite B2B sales and marketing posts from around the web this week.

Every Saturday morning we share some of our favorite B2B sales & marketing posts from around the web from the last week (so it’s fresh!). We’ll miss a ton of great stuff, so if you found something you think is worth sharing please let us know.

Transform B2B Sales Performance by Optimizing These 8 Specific Areas By  Oscar Collins
Are you leveraging sophisticated data intelligence, understanding intricate customer behaviors and creating precision-targeted strategies that deliver measurable results? Here are eight specific areas to optimize for transformative results in your B2B sales.

The New Sales Imperative: Ways to Generate B2B Sales Leads By Deepti Mittal
This guide will discuss practical strategies and tools that will help you generate leads and engage the right ones. Ready to up your game?

Top 5 B2B Digital Marketing Strategies for 2025 By Chad Stoecker 
Boost your B2B marketing with the Top 5 B2B Digital Marketing Strategies. Get actionable tips for top five tactics.  Staying ahead of these trends could give you the competitive ed

Top B2B Sales Trends and How to Prepare By Jessica Helinski
Staying on top of B2B sales trends is important. And being prepared for them is even more vital. And now more than ever, the sales landscape is evolving. Sellers must adapt along with it to ensure they deliver what buyers want.

The Sales Funnel is Dead: Adapting to the New Reality of B2B Sales By Ainsley Fagerström
Buyers don’t just progress through a set pipeline – they zig-zag, circle back, and conduct independent research often without even engaging sales reps.  Read to see why Ainsley says the sales funnel is dead. And instead of mourning it, sales teams need to adopt a new mindset that aligns with the realities of modern B2B markets.

Want to brainstorm? Get in touch.