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8 Jobs for Modern B2B CMOs

8 Jobs for Modern B2B CMOs
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Don’t miss an episode!  Subscribe at Sales Pipeline Radio or listen live Thursdays at 11:30 PT |12:30 MT |  1:30 CT | 2:30 ET on LinkedIn (also on demand).
The show is about 20 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales and marketing professionals.

Watch and/or listen to “8 Jobs for Modern B2B CMOs” with my guest is Cristine Kao, Chief Marketing Officer at ABC Fitness Solutions.

Tune in to:

  • Discover the 8 (actually 10) multifaceted roles a CMO must embody today, from being a Revenue Accountable leader to a Strategic Growth Driver and everything in between.
  • Gain Insights on how to adapt and pivot in a dynamic marketing environment without losing sight of your North Star.
  • Understand the importance of maintaining a healthy, active lifestyle and how Cristine integrates this into her role at ABC Fitness.

Read the full transcript on the blog.