In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In the meantime, here’s some of what we’re reading:
How to gather 100,000 emails in one week (includes successful templates, code, everything you need)
The title of this post alone should catch your attention. When was the last time you caught 100,000 email addresses in one week? Check out how this brand made that happen. Very interesting from Tim Ferriss.
Conversion copywriting: words & phrases that make people click [infographic]
The amount of social posts entering our social feeds on every platform each hour is a crazy amount of posts. Same with the number of blog posts and the number of search results returned for each question we ask. How do we catch our readers’ attention then? Great article from Lindsay Kolowich.
12 best slideshares of 2014 (so far)
This year, there has been a massive increase in the use of Slideshare when creating presentations. It’s a great tool to make presentations, but while some are great at catching people’s attention, others can be downright dreary. Fun stuff from Michael Brenner.
The cold email template that got 16 new B2B customers
Are you getting under a 10% response rate from your cold emails? You need to spice things up. Here is a great tip to try out the next time you’re sending out a cold email to get more responses. Great post from Heather Morgan.
How internal entrepreneurs can deal with friendly fire
It is harder for big organizations to adapt to change and innovation because of the way the companies are used to running. How can you manage your innovative ideas while the companies are catching up? Great stuff from Len Schlesinger and Charlie Kiefer.
What digital marketers can learn from Frank Lloyd Wright
Digital marketers are like architects in a way. You have to design a data capture process that is aesthetically pleasing but also works with simplicity and utility. Great article by Drew Prante.
Interviews with the experts: inbound sales tips for closing leads
The sales and marketing landscape has changed a lot over the last 10-15 years. With potential customers’ reliance on the Internet, inbound sales leads can offer great advantages for you. Good stuff from Erica Campbell.
The leadership playbook: relentless accountability
All leaders have different values and different tactics for leading their company and team in the right direction. Check out how the CEO of Chase keeps his company, team and himself focused in the right direction. Awesome insight from Anthony Iannarino.
9 content curation ideas for bulking up your editorial calendar
Content curation is a hot topic for 2014. Content marketing has always been a hot topic, but the idea of content curation has really taken off. Are you creating and finding the right content for your audience? Great article by Heidi Cohen.