By Brittany Lieu, Marketing Consultant at Heinz Marketing What does your copywriting process look like? Mine usually includes reviewing a handful of references, oftentimes extensive research, a few drafts and if I’m really lucky, no writer’s block. With that said, my writing workflow is rarely smooth and fast. Despite hesitations about quality and authenticity that … Continued
By Cameron Katoozi, Marketing Consultant at Heinz Marketing The marketplace is flooded with tools to assist in omnichannel digital marketing. The majority of these apps offer such similar features, that it can be overwhelming to determine which tools are best for your use case. While browsing the sea of options, there was one that caught … Continued
By Sheena McKinney, Business Operations and Marketing Assistant at Heinz Marketing In any category of apps, there are just so darn many to choose from. It’s easier than ever to find reviews and comparisons with a simple search. And even more powerful with sites like G2. I heard about Dropdeck when watching a video from … Continued
By Mina Guirguis, Marketing Consultant at Heinz Marketing Many B2B marketers are ambitious and growth-driven people. They want to learn as much as they can and know they can always improve themselves. That is why my app for this week is Coursera. This app gives you access to hundreds of accredited professional certifications across dozens … Continued
By Sheena McKinney, Business Operations and Marketing Assistant at Heinz Marketing In any category of apps, there are just so darn many to choose from. It’s easier than ever to find reviews and comparisons with a simple search. And even more powerful with sites like G2. I heard about Descript from a marketer who has … Continued
By Carly Bauer, Marketing Consultant at Heinz Marketing Want to send a coworker, friend or family member a little something for a special occasion or maybe a customer or prospect as a thank you? You need to check out Sugarwish. Sugarwish is a gifting company that specializes in letting recipients pick out their own treats! … Continued
By Karla Sanders, Engagement Manager at Heinz Marketing Marketing professionals love beautiful, eye-catching branding with virtually appealing content materials that will grab their ideal customer’s attention. However, it’s no secret in the industry that great designs usually come with a price tag through financial investments in software and a significant level of training needed to … Continued
By Dan Baron, Marketing Consultant at Heinz Marketing “The Future is Now” At this point, you’ve most certainly heard about ChatGPT. Maybe you have someone in your life who has been talking about it incessantly, or maybe you learned about it when we talked about Mint Mobile’s latest advertisement in our blog. The conversation about … Continued
