Recent Posts

Plenty of things are going to go wrong.  In your life, your job, your career. You can complain about it, worry about it, lament the lost opportunities or results. Or, you can fix it. Of course, fixing it isn’t guaranteed.  You could fail again.  But as far as I’m concerned, unless you’re willing to just give … Continued

By Matt Heinz, President of Heinz Marketing I’ve known Liz Pearce for a couple years now, and every time I get an opportunity to speak with her I become more impressed with her skills across functions.  Her resume is impressive enough (Google, Amazon) and the story of how she joined Liquidplanner as a marketing consultant … Continued

This is the latest in a series of weekend posts highlighting a wide variety of applications we think are pretty cool. Most have to do with sales, marketing and productivity. Check out past featured apps here. I’ve only just begun using TweetDis, but am already in love.  Hat tip to Miles Austin for turning me onto … Continued

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. In the meantime, here’s some of what we’re reading for … Continued

Next Tuesday, the top experts on the topic of Sales and Social Selling will share their secrets in a very insightful series of online presentations at The Social Selling Summit, September 1, 2015 ( The event will also welcome more than 5,000 attendees looking for Social Selling practical advice, strategic insights, and inspiration.  I hope … Continued

By Matt Heinz, President of Heinz Marketing “How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series, and recently several sales experts (including  Anthony Iannarino, Dave Brock and Trish Bertuzzi) participated as well. Periodically moving forward we will feature a new B2B sales, marketing or business leader here answering what … Continued

I’ve actually been truly blessed with a long list of amazing bosses and mentors over the course of my career.  I’ve learned so much about being a marketer, a business leader and a manager from bosses at Microsoft, start-ups and other stops in between. But along that journey I had a short but very memorable … Continued

We believe strongly in having a tightly-developed, consistent set of lead follow-up activity from either sales development, inside or field sales reps.  How you define which leads get followed up is a separate question, but once leads are delivered to sales, they require speedy and lengthy follow-up. Based on tons of research, even inbound leads … Continued