In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In the meantime, here’s some of what we’re reading
Forget lean and agile – it’s time to be anticipatory
When situations happen, we are all good at reacting and responding. But, it’s time to put more emphasis on anticipating certain situations before they even happen. Interesting post from Daniel Burrus.
Experiment shows up to 60% of “direct” traffic is actually organic search
We’ve always known that it is hard to track where visitors actually came from when they stumbled upon our site. But, now we actually have a number for how many of the searches are really organic. Cool stuff from Gene McKenna.
How to run the most effective team meeting of your life [quick tip]
Team meetings can drag on and on for no reason. While we all love our team members, spending time chatting with them in an inefficient way can use up our valuable time that could be used elsewhere. Great tips from Corey Eridon.
A three-step strategy for turning voicemail into a powerful sales tool
Getting someone’s voicemail is a pretty common occurrence in the life of a sales person. Use this to your advantage and make them want to call you back. Great tips from Ryan Caligiuri.
9 areas of your LinkedIn profile you MUST optimize
LinkedIn skill words and phrases are important for your success using LinkedIn. However, don’t just leave them in the skills area. Optimize them! Great stuff from Teddy Burriss.
Step away from the email: how to beat your addiction to your phone
Email is already bad enough coming from one place constantly. Now, everyone is using their phones to check their email as well. Remember to step back and relax a little. Awesome stuff from Molly Donovan.
43 tips for creating viral content campaigns [research]
Are you creating content that wins on the web? If not, maybe it is because you aren’t finding the right type of content for your target market. Check out these great tips from Kelsey Libert to learn more.
How to get more people to register for your next event
Events are a huge opportunity for companies and individuals to market and expose themselves to their desired target. Before you hold an event, make sure you know what kind of people you are trying to attract. Great article from Lisa Toner.
5 Twitter features you should use more often
Twitter is such a strong platform. I bet everyone you are influenced by uses Twitter in some form or another. But, what are the features they are using to become great influencers. Check it out! Great stuff from Jennifer Bourne.