In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In the meantime, here’s some B2B Reads that we’re reading:
Holiday Marketing And Influencing Purchases [Infographic]
If you are griping that Thanksgiving has not even come and this post is too soon, you may be losing out on the prime time to market to your customers for the holidays! We love your infographic Lauren Jung.
11 Resources to Curate, Clip, Collect, and Collaborate Content
Finding yourself getting lost in Twitter, LinkedIn, and other top blogs for hours on end? Sometimes when looking for curated content we lose our direction. Thanks for the great pointers, Aaron Orendorff.
Expanding the New Frontier of Account Based Marketing
Looking for an article explaining Account Based Marketing from top to bottom that includes best practices? Craig does a great job describing the different stages of the flipped funnel. Thanks, Craig Rosenberg.
8 of the Top Marketing Challenges Marketers Face (And Their Solutions)
Finding yourself fighting to prove the ROI of your marketing efforts or securing a budget? Lindsay provides some tips to the top setbacks. Great advice, Lindsay Kolowich.
You Have Work To Do
No one is out to make you fail, this article is a great reminder for when you need to remember that you are the only one that can hold yourself back. Inspiring article, Anthony Iannarino.
3 Creative Ways to Boost Lead Generation with Video
Kimbe has written a wonderful article in Marketo about best practices and advantages to using videos for your marketing efforts. Great article, Kimbe MacMaster.
A Step-by-Step Guide to Creating a High Converting Webinar
Neil goes into great detail of creating a successful live webinar that turns subscribers into customers. Wonderful deep dive, Neil Patel
5 Things You Need For Your Content Marketing Success – Apart From Great Content
Great content does not appear out of thin air as many professional marketers know, it takes more then creating great content to make successful sales. Great pointers, Susanna Gebauer
Making the Case for Account-Based Marketing: Doing the Math
Account-Based Marketing is taking the world by storm and this article describes the reasons why with hard numbers. Thanks,Jason Stewart
17 Realistic Ways to Get More Website Traffic
Location, location, location. Without throwing all of your money to paid advertising Pam provides 17 ways to frugally get more traffic. Great insights, Pam Neely